Going green is often associated with higher costs. For many small and mid-sized enterprises (SMEs), this can mean automatically relegating sustainability to the back burner as something only larger companies can afford. But becoming sustainable can save SMEs money, with the business benefits far outweighing any initial investment.
Firms that shift to making sustainability a core part of their strategy are finding that it improves the bottom line, reduces risks and increases competitiveness and the number of satisfied customers. Business as usual, on the other hand, can end up costing your company. Here’s how.