Combined, ASEAN forms one of the fastest growing economic powerhouses and is one of the world’s top five economies, behind the US, EU, China and Japan*.

Our ASEAN heritage & experience

As the world’s number one trade bank1, and with over 130 years of presence in ASEAN, HSBC is well established to support your business growth and enable you to tap into new opportunities. Our teams on the ground and unrivalled global network are able to provide you with an in-depth understanding of market dynamics paired with our bespoke solutions to ease your market access into ASEAN and beyond.

Our ASEAN offering

At HSBC, our knowledge goes beyond just understanding individual ASEAN markets, but understanding how to navigate the dynamics and connections between them. HSBC’s strong foundation of connected knowledge with an innovative solution provides a seamless banking experience for our customers. Our offering aims to help international companies capture the growth across ASEAN.

HSBC in Singapore

  • One of the longest established banks in Singapore, HSBC has been supporting businesses and trade here for over 140 years
  • HSBC is one of the few international banks with scale in Singapore offering a full range of products and services
  • Singapore anchors a well-established network, with HSBC present in 6 of the 10 ASEAN markets.
  • We offer regional coverage for project finance, commodities, structured trade finance, cash management, client origination, Mid-Market Financial Sponsors (MMFS) and structured banking
  • Consistently ranked as one of the easiest countries in the world to do business by the World Bank, Singapore is a top destination for multinationals and is one of HSBC's top 8 scale markets globally for growth and investment.

Key facts and figures

  • Date of establishment: 1877
  • Presence: 10 Branches
  • 1st Green Loan in Singapore aligned to LMA/APLMA Green Loan Principles*

  • US, Europe and China Desks provide banking coverage for international subsidiaries**

  • Regional Relationship Managers manage relationships with significant regional footprint, supporting regional decision markers

Our experience

Netpoleon Solutions

  • Founded in year 2000, Netpoleon Solutions is an industry leader for distributing a holistic bundle of network and security solutions to leading organizations. Today, they have extended their proven network and security expertise across ASEAN.
  • Headquartered in Singapore, Netpoleon Solutions serves a wide range of industries and customers across Singapore, Philippines, Malaysia, Thailand, Indonesia and Vietnam. Find out more from Mr Francis Goh, CEO of Netpoleon Group, about their expansion journey in ASEAN and how HSBC has supported their growth.

IFFCO Group sets up a Regional Headquarters in Singapore

A case study video on how we helped IFFCO consolidate their purchasing requirements and business operations for Southeast Asia. Watch why they decided to set up their regional hub in Singapore.

Our Recognition

HSBC’s commitment to ASEAN and Asia has been recognised in multiple awards covering Transaction Banking to Innovation to Sustainability.
Euromoney Awards for Excellence 2021
Euromoney Awards for Excellence 2021
The Asset’s 2021 Triple A Treasury, Trade, SSC and Risk Management Awards
SwissCham Business Excellence Awards

Asia's Best Bank for Transaction Services

Asia's Best Bank for Sustainable Financing

Best Treasury and Cash Management Bank

Finance Services: Digital Transformation Award 2020

More on ASEAN

Find out the latest insights on ASEAN in partnership with Bloomberg

Now more than ever, companies from all over the world are looking to ASEAN to expand their operations from within the bloc around Asia and globally.

Interested in expanding your business to ASEAN?

Need help?

Get in touch to learn more about our banking solutions and how we can help you drive your business forward.